|Toronto Police Service
Media advisory, Monday, November 3, 2014 to Sunday, November 9, 2014, “STEP UP and Be Safe” pedestrian safety campaign
Sunday, November 2, 2014 – 6:00 PM
Traffic safety continues to be identified as a Toronto Police Service priority with an increased focus on pedestrian safety, especially seniors.
Collision analysis shows that pedestrian fatalities represent approximately 60% of yearly traffic fatalities in Toronto. A total of 23 pedestrians have lost their lives this year. This represents over 66% of traffic fatalities in Toronto from January 1, 2014 to date. Seniors, in particular, are among the most vulnerable road users. To date, there have been nine senior pedestrian fatalities, representing 39% of pedestrian fatalities.
“STEP UP and Be Safe,” a pedestrian safety campaign, will begin Monday, November 3, 2014 and will conclude at midnight Sunday, November 9, 2014. The Toronto Police Service will continue to be diligent and promote education initiatives and associated enforcement strategies to enhance pedestrian safety.
November, the month that daylight savings time is introduced, has traditionally been the month when pedestrians are involved in the most collisions.
All police officers and Parking Enforcement Officers will be paying particular attention to those motorists, cyclists and pedestrians who commit offences in the vicinity of pedestrian crossovers, crosswalks, intersections, school zones (particularly primary schools) and crossing areas frequented by seniors.
Pedestrians are encouraged to avoid using distracting electronic devices when interacting with vehicular traffic.
For more news, visit TPSnews.ca.
Constable Jenifferjit Sidhu, Corporate Communications, for Constable Clint Stibbe, Traffic Services
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