SICO Paint 2015 Colour Trends
Bold Colours to Take Centre Stage in Year Ahead
LONGUEUIL, Quebec, EMBARGO TO Sept. 29, 2014 – After years of playing it safe with neutral decor, Canadians are demonstrating more confidence in their colour choices, and this will translate into bolder, more expressive-looking homes in the year ahead.
That’s the forecast of leading Canadian paint brand SICO® paint in unveiling its top colour picks for 2015. From rich wood and terra cotta shades to deep slate, aqua blue, fruity red and vivid jewel tones, next year’s palette by Sico paint is filled with bold, energetic hues from all colour families – with blues of all shades being a favourite in each group.
“There’s a world of possibilities when it comes to infusing colour into home decor in the coming year,” said Mylène Gévry, marketing manager for Sico paint, a brand of PPG Architectural Coatings, explaining that the brand’s top-selling colours have traditionally been neutrals. “Whether deep comforting shades or bright tones used alone or in combination, the 2015 palette has something for everyone.”
Gévry credited technology for the public’s renewed interest in colour. “People today are exposed to bright hues everywhere they go, from vibrant computer screens to digital art-infused consumer goods, so we’ve become more comfortable with colour as a society,” she said. “Even anti-technology types who prefer to stay grounded in nature tend to gravitate towards richer earth-bound tones due to the colourful influence of the world around them.”
Based on research conducted by PPG’s international team of colour experts, the Sico brand has unveiled four prevailing decor themes for the upcoming year: Comfort Zone, Tempo, Pattern Play and Introspection. Each theme offers a diverse range of bold colours, from down-to-earth to opulent tones.
Comfort Zone: The Comfort Zone theme is about simple living and creating harmony between the natural and man-made worlds. The result is a mix of deep, earthy neutrals and muted blues and pinks. Invoking images of the earth, atmosphere and ocean, this palette of Sico paint colours features a range of soil and rust browns such as Etruscan Villa (6059-63), foliage greens such as Visionary Green (6165-63), and aquatic blues such as Miramichi River (6153-52). Think colourful handcrafted textiles and rattan, braiding, weaving, macramé and crochet. Delivering an uncluttered feel, these colours pair well with grainy wood and iodized metal to add a warm, rustic flair to living spaces.
Tempo: This grouping of colours reflects consumers who are plugged-in, socially connected and comfortable expressing their individuality. Dominated by vibrant, playful hues, the upbeat collection ranges from raspberry reds and golden yellows to turquoise blues and slate greys,
such as Marilyn (6502-33 ▲*) red, Portrait Yellow (6094-64 *), Bikini Blue (6150-63) and Iron Ore (6173-73) grey by Sico paint. Urban neutrals – such as concrete grey and black – balance the intense hues and work well with bright bolds in any decor. Appearing almost illuminated, the colours of the Tempo theme are intended to energize and pick up the pace of life.
Pattern Play: Last year’s popular craft movement will continue to dominate home decor in 2015, translating into creative expressions of geometric patterning – whether hand- or computer-generated – both on walls and in furnishings, according to Sico paint colour experts. Featuring energetic combinations of spicy reds, deep golds, jewel greens, mid to dark blues, plums, indigos, blacks and greys, the Pattern Play theme emits an international flavour reminiscent of the opulence and tapestry of Eastern cultures. Some of this theme’s majestic hues include Tamari Almond (6115-74) gold, Clown Fish (6505-23 ▲*) orange, Atmospheric Blue (6001-63) and Patrician Purple (6015-73) by Sico paint.
Introspection: Techies by day need a retreat at night, and the Introspection theme delivers colours that create a calm, serene environment and much-needed respite from our busy lives. Providing a welcome balance to the energetic colours of 2015, this group of colours is loaded with soft pastels and washed-out blues, browns, pinks, purples and greys. Appearing neutral-like, these hues are actually saturated with colour, including Intrepid Blue (6022-31), Linden Wood (6192-42), Frangipani (6178-31) purple and Crosshatch (6206-42) grey by Sico paint. Building on the tranquil theme, this grounded-in-nature collection is associated with minimalistic styling, clean lines and simplicity, working well with greyed wood tones and sandy textiles.
To view the 2015 colour trends palette by Sico paint, get design inspiration from top home décor bloggers, and use a leading-edge virtual tool to try out the 2015 colours in your own – or sample – room settings, visit the new www.sico.ca.
Since 1937, the Sico brand has provided Canadian DIY consumers a complete line of high quality interior and exterior paints. The brand is recognized as the market leader and can be found on the shelves of Rona as well as other retailers. Developed with professional painters in mind, the brand also offers Sico Expert paint, a specialized line sold exclusively to the painter’s market.
PPG: BRINGING INNOVATION TO THE SURFACE.™
PPG Industries’ vision is to continue to be the world’s leading coatings and specialty materials company. Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in nearly 70 countries around the world. Reported net sales in 2013 were $15.1 billion. PPG shares are traded on the New York Stock Exchange (symbol:PPG). For more information, visit www.ppg.com and follow @PPGIndustries on Twitter.
Sico is a registered trademark of the PPG Group of Companies. Bringing innovation to the surface is a trademark and the PPG Logo is a registered trademark of PPG Industries Ohio, Inc.