CIL® paint unveils top colours for this season
TORONTO, ON (August 7, 2012) – As the weather turns cooler, Canadians tend to warm up to paint. That’s the finding of leading paint brand CIL® paint, which reports that it has seen strong fall paint sales over the last several years.
“August and September have become huge months for painting,” said Alison Goldman, Brand Manager for AkzoNobel, makers of CIL paint. “While in reality, interior painting season is anytime thanks to new eco-friendly paints that don’t even require open windows for ventilation, many people still seem to choose the fall months to paint when the air begins to get cooler.”
Explaining that the motivation to paint in the fall is often spurred by a desire to provide a fresh start for kids going back to school, or to prepare for long weekend guests, Goldman says that “next to Christmas, Thanksgiving is a huge entertaining time and, for many, a perfect excuse to give rooms a lift.”
With the popularity of autumn paint projects, CIL has unveiled its palette of hot fall colours for this season. Leading the trend are yellow-toned reds and oranges, and green-toned blues and purples.
“This year’s fall colours include both warm and cool shades, so they can easily adapt to a wide range of individual tastes,” said Goldman, citing CIL’s top picks for the season as warm colours Golden Tan (90YR 34/468) burnt orange, Warm Gold (35YY 59/533) yellow, Classic Liberty Red (30R 07/354) and Peach Swirl(80YR 57/293), and cool colours Black Bordeaux (70RR 07/100) eggplant purple,Blazer Blue (43BB 09/340) royal blue and Caribbean Waters (65BB 17/353) deep teal.
What these colours have in common is that they are all rich, full-bodied hues that convey character, she explained, adding that they also each bring into a home the best of the outdoors – from striking fall foliage and autumn’s dramatic skies to quiet, shady corners of nature.
Goldman recommends painting even one accent wall with one of this season’s top hues to give a room added personality. For example, royal blue cheers up a kitchen wall, burnt orange enlivens a dining or living area, and deep purple soothes a sitting room, she explains.
To view CIL’s fall colour picks online, or for colour selection and painting tips, visit www.cil.ca or call 1-800-DURABLE (387-2253).
About CIL® paint
Available in Canada at The Home Depot, Rona, Canadian Tire, Walmart and independent paint dealers, CIL® paint has been a trusted brand in businesses, communities, schools, and homes across the country since 1927. With more than 1,200 colours in its palette, CIL paint has developed a colour mood system that guarantees a perfect match across a wide spectrum of colours. Regardless of whether it’s interior or exterior paint or advanced wood stains, the CIL brand stands for delivering simple to use paint solutions that offer outstanding value to do-it-yourself consumers. CIL paint is a brand of AkzoNobel, the world’s largest paint and coatings company.
About AkzoNobel’s North American Decorative Paints Business
Within its North American paints business, AkzoNobel produces a portfolio of well-respected brands, including Glidden®, Glidden Professional™, Dulux® Bétonel®, CIL®, Sico®, Ralph Lauren® and Devoe® paints; Flood®, Sikkens® and Synteko®wood care products; and Liquid Nails® and Mulco® adhesives and caulks. Products are sold through company-owned stores, national retail outlets, distributors and independent dealers throughout North America as well as exported internationally.
AkzoNobel is the largest global paints and coatings company and a major producer of specialty chemicals. We supply industries and consumers worldwide with innovative products and are passionate about developing sustainable answers for our customers. Our portfolio includes well-known brands such as Dulux, Glidden, Sikkens, International, and Eka. Headquartered in Amsterdam, the Netherlands, we are a Global Fortune 500 company and are consistently ranked as one of the leaders on the Dow Jones Sustainability Indexes. With operations in more than 80 countries, our 55,000 people around the world are committed to excellence and delivering Tomorrow’s Answers Today™.